Felipe Korzenny, Ph.D.
Welcome to the
Dr. Felipe Korzenny
The book by Felipe & Betty Ann Korzenny Hispanic Marketing: A Cultural Perspective published by Butterworth Heinemann/Elsevier was selected as a top six finalist for the Berry Book Prize of the American Marketing Association for best 2006 book in marketing. The new book “Hispanic Marketing: Connecting with the new Latino Consumer” was published August 1, 2011.
For US Hispanic and Latin American marketing research, consulting, public speaking, or training please contact Dr. Korzenny at (850) 583 0378 or by e-mail by clicking here. His resume can be found at www.korzenny.com/FKresume.htm and for his shorter bio click here.